General Mills Target Exclusive BB-8 Droid Viewer

My partner recently received a care package from a friend in the US that included a box of her favourite cereal - Cinnamon Toast Crunch. In a stroke of luck, it also happened to be one of the boxes of cereal included in General Mills's latest Star Wars promotion


Each box in this promotion contains a retro-style plastic 'droid viewer' that contains a hidden image from The Force Awakens. There are six to collect, including BB-8, B-U4D, C-3PO, PZ-4CO, R2-D2, and a mouse droid. Not only was I lucky enough to get BB-8 which, let's be honest, is the clear favourite in that list - but it also happened to be the Target exclusive version that comes with a screen-accurate paintjob (as opposed to being molded in straight orange plastic). The hidden image can be viewed by looking through the viewer, and features a shot of BB-8 on the sands of Jakku.

This is an incredibly cool little piece - especially given it's unavailability here in New Zealand. A huge thank you goes to my partner for passing this on, and to Alex for sending it all the way through from the US.